Facebook’s Calibra Looks for Two Marketing Professionals
Facebook's Calibra Looks for Two Marketing Professionals
Facebook's Calibra is in search for two marketing specialists as the visitor continues the development of its Libra stablecoin project.
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Facebook'southward Calibra is on the hunt for two marketing specialists as the visitor continues evolution of its Libra stablecoin project.
The company is looking for a head of media, digital marketing and community and a caput of brand for the Calibra digital wallet unit. The roles ask for applicants with a minimum of 15 years of feel in their corresponding fields, as well as upwardly of ten years of leadership and people management feel.
Per the task ads, the proposed head of media will be engaged in building acquisition and cross-sell strategies, cosmos of customer segments and audiences that tin can exist used in engagement programs, amongst other responsibilities. The caput of make is set to develop mobile-starting time creative campaigns with assets across the marketing mix to promote the company to over 2.5 billion worldwide.
Despite regulators' skepticism
Calibra evidently continues its development and expanding the team of professionals working on the project despite the skepticism demonstrated by the world'south regulators. Terminal fall, David Marcus, the caput of Calibra, addressed regulators' fears that Facebook's planned stablecoin could potentially disrupt central bank monetary policy and destabilize the global financial arrangement.
Marcus previously claimed that the Anti-Coin Laundering (AML) standards of Libra will be better than other payments networks. He stated that the network's underlying blockchain technology will allow regulators to improve trace transactions and place suspicious activities, adding:
"The open ledger - the blockchain - enables regulators to wait at what is happening themselves and identify where the risk is without relying on reports. The onus is on us to exercise that piece of work and now that we have the governance structure in place, we can at present demonstrate this comeback."
Source: https://cointelegraph.com/news/facebooks-calibra-looks-for-two-marketing-professionals
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